According to a recent study by Investing.com, a huge percentage of shoppers on Amazon showed an inclination towards prescription based drugs and medical marijuana.
The Amazon online shopping service has close to everything money can buy on one platform but it seems that shoppers want the service to expand beyond the confines of legislation that make marijuana a tricky good to sell.
The survey concluded that Amazon customers voiced their opinions on what they would like to see available on the site and some of the top choices were medical marijuana and cryptocurrencies.
A total of 1,013 responses were recorded from Amazon shoppers aged 18 to 84 with majority of the participants belonging to either Generation X and millennials. Further, the participants included both users of Amazon’s paid subscription service and those that did not use it.
When questioned what products they would be okay purchasing through the website a whopping 36.7% stated that they would be willing to buy prescription based drugs while 29.5% were fine with purchasing medical marijuana through the service.
Cryptos, surprisingly made the list as well but only managed to convince 12.7% of respondents while medical marijuana ranked number two only after Amazon-branded computers which 72.9% of the respondents said they would buy.
According to an earlier research by eToro, a big reason for the waning interest in cryptos by the average Amazon shopper could be a lack of consumer insight and knowledge about the considerably new technology.
However, that is not to say that there is no viable market for cryptos. 73% of millennials claimed that they would be willing to invest in crypto if a financial advisor said so. Further, 69% of respondents stated that although they knew little about cryptos, they were all too willing to learn.
However, Amazon might have to start paying more attention to its consumer base and the world of crypto since according to Changpeng Zhao, the CEO of a cryptocurrency exchange called Binance ,“For any internet (non-physical) based business, I don’t understand why anyone would not accept crypto for payments. It is easier, faster and cheaper to integration than traditional payment gateways. Less paperwork. And reaches more diverse demographic and geography,”
He further added on his Twitter account, “Amazon will have to issue a currency sooner or later.”