Ticket scalpers are running around nervously as Jochem Myjer, a comedy sensation from Holland has them by their teeth. You might not have heard of him but his fans make up 15 percent of the country’s 17 million population back in Holland.
This is why his performance has been the prime target for ticket scalpers, who have ruthlessly hiked up the prices. When Myjer got to know about this he was truly appalled. Where on one hand he was trying to reach an audience, ticket scalpers were making it even more difficult by hiking up the prices.
But, last week, Myjer found a perfect solution and we know where it was. Certainly, on the blockchain!
Myjer is known for his enthusiastic, dynamic, rolling-on-the-floor funny, jaw hurting performances that give you stomach cramps by the end of it.
But luckily this time not even one of his tickets landed in the hands of agencies who would double up the original price. Thanks to the new ticketing platform that puts sales on the blockchain. Myjer was really ecstatic about all of it!
“We just sold out the biggest theatre in Holland, in Amsterdam,” said Myjer. “We sold about 50,000 tickets in less than two hours. It’s perfect—now you can’t find any tickets on the internet. It’s incredible! This is the new thing. Really!”
The Ethereum-based GET protocol which provides users with self-aware smart tickets were Myjer’s go-to place and he managed to sell many without a problem. The transactions were fast and secure and anyone could access it easily.
The surprising thing is that most aren’t aware of the fact that they are being manipulated like that. They were making millions, some smart-folks even appealed to the government to solve the problem.
The frustration from not being able to do anything is what led to Myjer taking control and in 2017 he found GUTS tickets in 2017. Twenty percent of the tickets for his shows were being sold at an inflated price, almost as much as thrice the original price
This problem is not limited to Myjer only but it’s a worldwide issue. Another such ridiculous case was from Adele’s gig at London O2 Arena. The original price was of $111 whereas it was listed on the ticketing agency, Get Me In for $32,555. That is f*cking bonkers!
The mark up is really eye-watering.
Artists really want to make it accessible but these centralized middle-man companies are ripping people off ruthlessly and no one is really doing anything about it.